The VISION of BETTER MEN Australia:
A nation of better men...
Better fathers, better husbands, better mates.
Better lovers, leaders, workers, players...
More capable, more committed, more confident.
Men who are tough yet tender
strong yet supportive
cool yet considerate
rugged yet refined.
Men who are passionate and compassionate
dependable and responsible
courageous and adventurous
cheeky and charming.
Men who are 'really, really, ridiculously good looking'.... or not.
(See the movie 'Zoolander' for the opposite of what we mean.)
Seriously, our focus is on developing character and commitment not charicatures or clones.
We care less about appearance and more about adherance... to a new code, a higher road, a greater purpose.
We really believe that each man is already unique, valuable and essential.
We aim to bring out the best in him, because deep down as each man knows.... he could be better.
Through example, education, encouragement and persistence we will help create a better nation.
All those involved will first and foremost exemplify the vision in their conduct, character and commitment.
We will engage organisations, men, women and their families with integrity, honesty, sincerity and humility.
We will treat everyone with respect and dignity.
We will aspire to inspire, but keep it grounded in reality.
We will be balanced, practical and creative.
We will be professional but never aloof, unfriendly or boring.
We will be realistic yet optimistic in each and every effort to build better men.